Major Content Changes
Major Content Changes
Since Thanksgiving of 2018, we have been working on some Major Content Changes and our social media. We were faced with some tough choices as and we made too many compromises. So in the meantime, we were also working on a “Plan B” all along.
Ch-ch-changes!
First, we are excited and proud to finally make this announcement. This is the website that we wanted since the beginning. But that also required us to move everything to a much faster server. And our plan to make our agency website much more mobile-friendly required a lot more work too.
Second, to make the structure of our articles and videos more intuitive, we also had to change many things. Since 2005 or so our articles have all been organized by year. Now we are organizing everything by category instead.
Third, we also changed the link structure to match the category based posts as opposed to the years-based structure used previously. So that means that we also painstakingly went through every page and post to make those changes. And in the interest of our followers, we created hundreds of redirects so you can still find your favorite content.
Additionally, we also spent a lot of time creating a more descriptive page and post titles. Since we are also interested in improving our SEO, we added snippets to every page and post. Again, we can share with you that it’s a very time-consuming and tedious process. But the main idea here is that we make our site more user-friendly for you.
In summary, the updates & changes:
- Updated categories and posts
- Hundreds of redirects to keep SEO
- Added or tweaked page and post titles and descriptions
- Migrated entire website and blog to a cloud-based web server
- Increased page loading speed significantly
- Removed dated and obsolete content
Charles is the owner of C. E. Snyder Marketing LLC. His background includes 30+ years in the fire service. Since 1999, he has also become a published author and a public speaker from 2004 on. He is widely respected as the “go-to” guy for Digital Marketing, websites, and SEO, recently being recognized with the 2020 Best of Lancaster in Digital Marketing Award.
Charles is also known as “The Marketing Ninja” and is a serial entrepreneur. His favorite quote is “Make Stuff Happen!” Also, his personal interests include spending time with Ann, his fiancee, playing the occasional video game, and growing mutant eyebrow hairs since getting on the wrong side of 50 years old.
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