Story Telling Sells

Story Telling Sells

Story Telling Sells1 Minute Marketing Tips #23. Have you ever thought about why some ads do way better than most? So what really captures someone’s attention and holds it until the pitch at the end? Is there a secret voodoo formula that works every time?

Story Telling Sells - 1 Minute Marketing Tips #23: One minute, one tip, one thing you can do today to improve your marketing!

Tell stories that sell!

Consistently, one of the questions we see most often, is how someone can attract more traffic, customers, etc. Just as consistently, we tell folks that the key is knowing your audiences and speaking to them on their level. So more times than not, you can do just that by telling a story.

First, you must know WHO you are targeting

Since we have covered this already, several different ways, here are some links if you need help with defining your audience:

Second, craft messages that resonate

So the next step is once we know who we are trying to get noticed by, is crafting a message that resonates with them. Again, we have covered this in some detail before, check out these links:

Pick a problem and solve it! If you desire your message to get attention, solving a problem they have is a sure-fire way to do it. People will pay attention to that. So then all you have to do is start removing hurdles between them and your products or services.

This was also just covered in a previous article and video:

Story Telling Sells

So craft a story around your problem and the solution (your product or service). Make the intended audience the hero of the story. Try to make it a real story, maybe one of your testimonials for example. But no matter what, position yourself as the expert and your business as the pain reliever.

That is what I mean by telling stories that sell shit. But do so in a manner that captures attention and holds it. You can never go wrong by putting a human face on your products or solutions. And real stories about real people get the best results every time.

Story Telling Sells1 Minute Marketing Tips #23
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