Overcoming Creative Constipation

Overcoming Creative Constipation

Overcoming Creative Constipation1 Minute Marketing Tips #14. So are you stuck like Chuck and not sure what to create content about? Do you feel like your creative juices have all dried up? Or maybe you’re mentally behind a log-jam of uncertainty?

Overcoming Creative Constipation - 1 Minute Marketing Tips #14 - One minute, one tip, one thing you can do today to improve your marketing!

“I can’t brain today…”

Look, if you are like me, one of the biggest killers of time and inspiration is when there is a lack of ideas. My answer to the problem is having a reserve of topics before I have a problem. Since sooner or later we all run out of ideas and inspiration, why not have some stashed away for emergencies?

Overcoming Creative Constipation: How-To

Content creation is one of the most important business activities you can engage in. Aside from marketing and sales, content creation should be a top priority for you and your team. Because well-planned content can facilitate your marketing and sales, driving customers to your offers.

So it is in your best interest to continually look for new ideas or topics for your content creation efforts. There are a lot of ways to do this, but I find reading and market research to be the best sources of inspiration.

Some simple ways I come up with ideas is to research what my audience is looking for. Another way that may work better for you is by joining social media groups or communities and look for common questions. So an even better trick is to just take questions from your existing customers or even your audience and answer them.

I always follow these 3 simple steps

In summary, here are three rules I live by when it comes to content creation for my agency’s marketing:

  • Be prepared before there is a problem.
  • Always be looking for new inspiration for content.
  • When all else fails, take a question from your audience.

So that was easy enough, right?

Overcoming Creative Constipation1 Minute Marketing Tips #14
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