Charles Snyder Raw #99 – You Never Know Who’s Watching. So I’ve been cranking out a lot of video content this year and I try to make each one valuable. Since value is what builds audiences, keeps them engaged and it helps to ultimately make sales much easier too. I cannot emphasize that enough, because you never know when a piece of your content will reach the right person. I always recommend creating content and adding as much value as you possibly can, every single time! Because You Never Know Who’s Watching and where the next great opportunity is coming from!