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"Your [company intro] video is freakin' awesome! I'll share it on my [Facebook] wall." - Steven D.
"Simple, easy, stress-free. Exactly what I'm looking for!" - Steven D.
Steven is a business owner and entertainer from North Carolna, who has been rocking with us for over 10 years now. Like many of our other clients, he is also part of our "family" and will be for many more years to come.
Most companies make the mistake of hiring an unspecialized, inexperienced, and unprepared social media marketer whose job duties consists of managing as many of the social platforms as possible. Mainly because the business doing the hiring understands that social media is important, so much so to the extent that they allocate a portion of their budget to accomplish this, but still naively enough to make the mistake of under-allocating which results in attracting and hiring someone without the skills to make it a success. This all too often leads to a downward-spiral of frustration, stagnation, and much wasted time. It is also the reason that many say that social media marketing doesn't work.
In turn, when you hire an experienced specialist, you are able to command the results you were in search of. A good social media marketing strategy not only increases engagement and interactions within your social channels, but it must also profitably generates income.
At the same time, a good marketer understands that all individuals are currently sitting at different points along the customer lifecycle journey and to effectively communicate with each of them, you must speak to each of them differently. A strong marketing campaign always starts with the objective of successfully identifying and locating exactly who it is we intend to target. The inability to effectively do this will result in much higher costs to acquire a new customer.
A complete marketing campaign consists of many different parts working together. Some of these include the videos, the ads, the web pages, and the emails to name just a few. The inability to write persuasive "ad copy" (the words in a piece of sales/marketing campaign) will also result in a lot of wasted time and money.
Technology is changing the way we do things (hence this application), and the world is not moving backwards. A proven, profitable social strategy is becoming imperative for survival. Ask the phone book companies, print companies, radio stations, TV or even Blockbuster Video. Some new guy is going to come along, learn the new technology and he is going to take over your market.
The question now becomes, "Are you the new guy eager to take advantage of earning more market share? Or, are you the old guy that is not focused and will end up forfeiting the market share you have spent an incredible amount of time and money earning up to this point?" So, before you hire a social media marketer, you must ask yourself if they are prepared to:
First and foremost, you can expect no more "Whiskey Tango Foxtrot!"
Look, I understand that most business owners honestly may not know who their ideal customer is or how to effectively market to them on social media. In order to know you must conduct careful analysis, probably because they think they can not control who they attract, and they're eager for any and every customer they can get. Or, they simply do not know anything about a target audience, much less how to create one. Whether or not this applies to your company does not really matter though.
What does matter is knowing who that business's ideal customer is. Once identified, we can, in fact, use specifics about that ideal customer to select people who match up well with their demographic profile, and invest money into marketing ONLY to those potential "ideal" customers. This alone makes your business stand out from the crowd, allowing you to be much more selective with whom and when you work with someone.
With the tools available, social media marketing makes it very easy and affordable to attract more customers than ever before in history, provided you know how, when and where to leverage those tools. However, any monkey can push a button or click a mouse. But having the knowledge and skills required to identify that ideal customer to create a target audience that comes to you looking for products or services as opposed to you chasing them, begging them to buy from you, is priceless.
So, I will ask you; do you currently have a quick, accurate, measurable system in place specifically designed to generate new customers consistently and predictably every month?
Here are the five key, game-changing benefits that my company and I bring to the table:
You see, it is no accident and there is nothing random about the fact that you are reading this right now. I specifically sought you out because your target audience lives on social media, and that is my company's specialty! Very few businesses are doing this right now, so something called the "First Mover Advantage" still exists. But, once everyone finds out about this new way of doing business, they're all going to be in there. However, with Charles E. Snyder III Marketing in your corner, you will be ready for the next greatest thing to come along and staying well ahead of your competitors!
Since you have taken the time to read this far, ask yourelf these three extremely important questions about your business:
If you answered "YES" to any or all of the above, then what are you waiting for? Click the "I want more customer now!" button below. Don't wait for your competition to call me! Let's get this started today - right now!
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