Introduction Video 2020: So do you have any videos for your business? Do you have a short, clear, and concise introductory message for your ideal customer? Also, who speaks for your business when you’re not around to do it?
Introducing you & your company
So if you are like most people, you need time away from your business to take care of things. You need time with family, you need time for yourself, and at least a few times a week you need to sleep too. But who, if anyone, can speak for your business better than you do?
Again, if you’re like most small business owners, you’re also a solopreneur or only have a small team. Also, if you have a small team or you’re a team of one, that means you’re it. Meaning, when you’re not talking to others about your business, brand, and offers, nobody is doing the talking for you.
But there’s a better (and easier) way!
So yes, that means there are things you can do to work around that. You can talk to potential customers, any time of day or night. Even when you’re taking it easy or just getting some sleep.
You can do it with a video that introduces you and your company to new people. Also, with a little know-how, you can have that video put you in front of people 24 hours a day, 7 days a week. But there’s one more important step for you to take before you can make money even when you’re not working.
Are you ready for this all-important ingredient?
You must first develop an elevator pitch and record it. Also, your elevator pitch needs to be short, clear, concise, and get right to the point. So your intro video shouldn’t be more than about 30 seconds long. That’s it.
Introduction Video 2020: breaking it down
First, intro videos are a kind of Explainer Video. So check out that link to learn more about them. You’ll find a lot more in-depth information in that article and there are several short video examples too.
Second, you’ll need a rock-solid script to grab attention and hold it. Also, remember to keep it easy to understand, like you’re talking to a child. Additionally, get right to the point, like the example video below.
Third, you want to get this done ASAP. So what if you don’t have a professional video camera or a videographer. For example, the video below was done using just a smartphone and a ring light. But the takeaway here is that you have a video, which is better than none at all.
Do you want an Intro Video made for you?
You can skip all the hassles and guesswork by having us make an introductory video for you. So having your Intro Video is as easy as 1, 2, 3!
The script is written for you, no guessing what to say or how to say it
Step-by-step instructions on how to record your video and audio
Fast, professional editing to put the finishing touches on your video
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Charles is the owner of C. E. Snyder Marketing LLC. His background includes 30+ years in the fire service. Since 1999, he has also become a published author and a public speaker from 2004 on. He is widely respected as the “go-to” guy for Digital Marketing, websites, and SEO, recently being recognized with the 2020 Best of Lancaster in Digital Marketing Award.
Charles is also known as “The Marketing Ninja” and is a serial entrepreneur. His favorite quote is “Make Stuff Happen!” Also, his personal interests include spending time with Ann, his fiancee, playing the occasional video game, and growing mutant eyebrow hairs since getting on the wrong side of 50 years old.