How To Create Great Content
Charles Snyder Raw #108 – How To Create Great Content. So when I create these videos, I’m not too worried about writing more than a paragraph. But since Cristian, one of our followers on Quora, had a fantastic question; I’m going into more details. His question is “How do you know what to write and whether your blog post will be any good?” In other words, he wants to know How To Create Great Content.
Since there is already 10 answers with a lot of good suggestions, I won’t rehash those. And even Cristian added a golden nugget – “A great way to self-edit is to read them out loud.” So I cover a concept that basically rarely gets mentioned, much less used…
Ask your audience what they want to know about. Do some research and find out what questions your potential customers are asking. Better still, find out what your followers are complaining about – what are their pain points. Once you know that, creating great content that they want will be extremely easy to create!
Where to find those kinds of questions can be on Quora, in a Facebook Group or even posted on LinkedIn. I encourage you to join those groups and discussions to find out what kinds of questions need to be answered. But I caution you with this – add value first and foremost before asking for even a soft sale. If you come across as pushy or salesy, people will ignore you or worse yet, complain about you.
How To Create Great Content Made Easy!
As I talk about in the video, your business has a lot of options for creating great content. What better way is there than answering questions of your customers? They get the answers they are looking for, you provide value and that opens doors to more opportunities!